Frequently Asked Questions
- First, we learn about your business. The FREE consultation will establish what your business does, what goals you want to accomplish and which marketing efforts you've previously tried, if any. Our marketing campaigns will be tailored to your business needs, not a one-size approach. With an understanding of what you already do well and what areas you need the most help, we can build a campaign that fits your budget and serves the needs of your business and the community it serves.
- It depends on your goals and needs. Is your business just starting up, or have you been in operation for years without experiencing growth? Are you scaling up your operation or planning to open new locations? Are you trying to get your business' name out there, or are you fighting off attrition? Whatever your goals and needs, we will work within your budget to deliver the results you need to keep the lights on. What's important is to work together to get the most out of your marketing investment. Efficiency is the key.
What makes BOOST qualified?
- My family ran a small business. I spent my summer vacations and weekends working in my dad's shop. I've seen the challenges local businesses face firsthand. Those lessons, combined with my nearly 2 decades of professional experience serving the needs of businesses of different sizes and scales taught me what does and doesn't work. I know how difficult marketing can be, especially on a tight budget. But my passion drives me to succeed. Let me bring my talent and experience to help your business thrive.
What is 'experiential marketing' and how is it different?
- Experiential marketing is a culmination of immersive experiences that deepens a consumer's connection to a brand, business or product. Essentially, it is marketing that goes beyond just an advertisement that a consumer passively sees and and instead, invites them to get actively hands-on with your product or service. A good example is a Costco sample. Instead of just looking a product on a shelf and its price, you get to experience it firsthand. Costco knows you probably weren't shopping for pulled pork or taquitos, but the appeal of free food is enough to get you to seriously consider adding something more to your cart. That's just one way that experiential marketing works. First you try it, then you decide whether to buy it.
